The name 'Wozify' is a tribute to Steve Wozniak, the legendary engineer and co-founder of Apple, known the world over as Woz. He was the builder who turned bold ideas into real, working products that changed the world. Without Woz, there would have been no Apple.
That relationship is exactly what we aspire to recreate for our clients. We are the technical partner behind the vision. We take a founder's idea and turn it into a product people love. Just as Woz enabled Jobs to change the world, Wozify exists to enable you to do the same.
WOZIFY's R&D Centre in Budapest
We speak the language of startups
You don't need to waste time explaining your business model or market context to us. We understand the pressures, pace, and priorities of building a product from the ground up.
We move at startup speed
We understand your industry, your products and clients. We don't just follow your roadmap; we help you set the right direction and keep things moving.
We build products that matter
We don't just blindly follow a spec. Guided by deep product development expertise, we identify real customer problems and build targeted solutions. Our approach is focused, deliberate, and built to create lasting impact.
We are seasoned product builders
With more than a decade of experience under our belt, we build reliable, production-ready software that follows industry best practices and scales with your ambitions.
Balazs Slezak
CEO, FOUNDER
At Wozify, we are committed to helping startups and growing companies build exceptional digital products. Leading this mission is our founder and CEO, Balazs Slezak, a seasoned product builder and entrepreneur with a passion for turning bold ideas into market-ready solutions. His expertise and leadership are central to our company's success and to the growth of every venture we work with.
With a career spanning over two decades, Balazs has been at the forefront of developing software solutions that solve real problems. As the Co-Founder & CEO of Wozify since 2012, he has been a catalyst for innovation, spearheading the creation of over 30 digital products that meet genuine market demands. His approach, rooted in the Value Proposition Design framework, ensures that each product resonates deeply with its intended audience and drives true, lasting impact.
Beyond his entrepreneurial ventures, Balazs is a celebrated mentor and advisor across the global startup ecosystem. His collaborations with organisations like the European Space Agency, the UK Space Agency, and Techstars have given him a rich perspective on how startups navigate complex markets, grow from early-stage ideas into scalable businesses, and build products that shape entire industries.
Balazs believes that the best products emerge at the intersection of deep market understanding and disciplined execution. He has dedicated his career to helping founders and product teams move from insight to impact by validating ideas early, reducing waste, and building with purpose. His mission is to support startups in creating products that matter, making him a uniquely qualified expert in both product development and entrepreneurial dynamics.
Under Balazs's leadership, Wozify has delivered high-impact solutions across industries, consistently adapting to the fast-changing needs of modern startups and scale-ups. His strategic vision guides our team and shapes the way we approach every product challenge: with curiosity, precision, and a relentless focus on what creates real value for end users.
